Theshelf count
Not how many products you have. How many someone can actually reach.
119 → 49
One store, before anything was fixed
Why it's worth doing
On one store those two numbers were 119 and 49.
Seventy products that existed, sat in stock, and couldn't be reached by clicking. Nobody had noticed, because a page showing 49 products looks exactly like a page.
Four counts
Published
119
What your store publishes. Read off the storefront rather than your admin, because those two disagree more often than you'd think.
Reachable
49
How many of those someone can get to by clicking, starting from your home page. A product sitting in no collection is published and unreachable.
Distinct
47
Reachable, with duplicates removed. When two collections overlap, the same product turns up twice. Fifty cards for twenty-seven products isn't fifty products, it's noise.
Buyable
44
Of those, how many can actually go into a cart at the price the page shows.
One store's count, name cropped. Every one of those you can go and check yourself. That's deliberate.
What fell out
70
Published, in no collection — unreachable by clicking
2
Duplicated across two overlapping collections
3
Reachable but not buyable at the price shown
Plus collections that have quietly stopped updating, and settings in your theme connected to nothing.
What you get
The four numbers
Every product that falls out between them, and why it fell out
Collections that have quietly stopped updating
Settings in your theme connected to nothing. We've found these switched on for months, doing nothing at all
What happens
Send us your store address. Nothing to install, no admin access. Two working days.
Less useful if
You have twenty products and know all of them by heart. The counts will tell you what you already know.